Engage With Affluent Classic Car Buyers

Classic car collectors and historic racing enthusiasts are among the world's most educated and affluent segments of the population. The typical Sports Car Digest and Vintage Road & Race reader owns 9 collector cars and is very active, both on the track, as well as in concours and rallies. We directly reach this elusive, global audience, in an extremely focused and cost effective way. Our rapid growth and devoted following among "real" enthusiasts and automotive influencers has translated into solid results for advertisers.

Sports Car Digest is the leading online journal for classic car enthusiasts. We offer auction, event, and vintage race coverage, in addition to profiles on the history of cars, drivers, and races. We publish 8-12 stories per week on our website, send a handcrafted newsletter weekly, and often produce original content exclusive to social media. Our visually stunning photography extends time on site, boosts return visits and builds audience loyalty.

Sports Car Digest is home to smart, affluent, responsive, and social influencers who care as much about the brands they support as the information they consume. They obsessively research and purchase modern and classic cars, homes, watches, automobilia, artwork, books, wine and other fine luxury goods.

Unlike many other media publications, we don’t view advertising as a necessary evil that pays for other stuff. Why? People want to hear from and - importantly - support a quality business. For those select top-tier companies, our goal is to create advertising so remarkably good and effective that our passionate group of readers would be disappointed if it suddenly went away.

We offer several ways to activate our base of automotive enthusiasts, including custom content opportunities, social influencer marketing, dedicated e-mail blasts, and a selection of banner placements within our website and weekly newsletter. Learn more today about how your business will benefit from high-impact advertising on Sports Car Digest. We make the process fast and hassle-free.

For our Media Kit and Rate Card, please contact us.