Barrett-Jackson announced they have signed a letter of intent with the OC Fair & Event Center to add a fourth event to the company’s annual auction lineup. The event will take place either June 25-27 or July 1-3, 2010, at the OC Fair & Event Center in Costa Mesa, Calif.
“We’re thrilled about the opportunity to work with the OC Fair & Event Center to launch a fourth Barrett-Jackson auction event,” noted Craig Jackson, Chairman and CEO of Barrett-Jackson. “The West Coast is packed with auto enthusiasts who follow Barrett-Jackson and are valuable and committed constituents of the collector car hobby.”
The event will encompass the OC Fair & Event Center grounds and include the famous collector car auction, sponsor promotions and displays, vendors, exhibitors, interactive demonstrations, galas and other festivities.
“We envision the Orange County event to be similar in size to our Las Vegas and Palm Beach auctions, with roughly 400 cars crossing the block,” added Steve Davis, president of Barrett-Jackson. “With more people joining this great hobby every day, we feel this is the best way to feed the demand for collector cars. Car collecting is alive and well and we look forward to even more growth down the road.”
For the 12 month period ending June 2009, over 300,000 attendees came to the Barrett-Jackson auctions. During that same period, Barrett-Jackson sold 2,126 vehicles for more than $112 million, including over $6.5 million for various charities.
[Source: Barrett-Jackson]